Automotive

Automotive industry software which improves design, development, production, testing and sale of motor vehicles and related parts and equipment.

Lectra appoints Rodrigo Siza, Regional Director of Spain and Portugal

02-Aug-2017
Rodrigo Siza (pictured)
Regional Director of Spain and Portugal, Lectra
Lectra appoints Rodrigo Siza, Regional Director of Spain and Portugal
Lectra, the world leader in integrated technology solutions dedicated to industries using fabrics, leather, technical textiles and composite materials, is pleased to announce the appointment of Rodrigo Siza to the role of Regional Director of Spain and Portugal.

Based in Porto, Portugal, Rodrigo Siza will focus on nurturing new regional collaborations to benefit the needs of Lectra’s customers, and faciliate their success in the Industry 4.0 era. Rodrigo will rely on Lectra’s highly experienced teams located in the region.

“Rodrigo has very effectively established long-term partnerships with our fashion and apparel, automotive and furniture customers in Portugal. He has helped our customers to emerge stronger from the world crisis which heavily impacted them. After 10 successful years as head of Lectra Portgual, Rodrigo is now also in charge of meeting the expectations of our Spanish customers,” stated Daniel Harari, Lectra Chairman and CEO.

Players in the region are witnessing a strong dynamic, notably fashion brands in Spain and fashion and automotive industrialists with heightened added-value in Portugal. With the recent announcement of a new strategy to focus on Industry 4.0, Lectra is in a strong position to support these businesses in the digitalization of their processes.

For industries faced with more demanding consumers and ever-shorter product development and manufacturing cycles, integrating all steps along the extended supply chain, from design to cutting, is now a top priority. This is particularly apparent in Spain and Portugal, two countries positioned, in their own way, at the heart of Europe’s fashion and automotive industries.

Rodrigo started his career at Tradetex, a trading company of textiles for clothing, as a textile designer. From 1991 to 1999, he was an associate of V-Sistemas Informatica, specialized in the development and distribution of technical solutions for the textile industry. In 2000, he joined Lectra Portugal as a design and merchandising manager, and then evolved into the position of international consultant in 2004. He left Lectra in 2005 to take the position of Sales Director of RPB Têxteis e Vestuario, a company that makes clothes, before returning to Lectra in 2007 to take over the management of the Portuguese subsidiary. Rodrigo has a masters in marketing from Minho University and a degree in design and communication from Porto University, both located in Portugal.

ANSYS to acquire OPTICAL Simulation leader OPTIS
1 month ago
TGW realises first Mustang project in China
1 month ago
Dual and Lectra enter into long-term partnership to develop Korean automotive supplier’s competitive advantage
2 months ago
Richard Childress Racing Leverages Ansys To Improve Racecar Speeds
2 months ago
Guangzan fuels rapid growth with leaner operations and increased productivity
2 months ago
Lectra appoints Holger Max-Lang as Managing Director of Lectra Central & Eastern Europe region, Russia
3 months ago
Lectra appoints Akihiko Tanaka as Managing Director of Lectra Japan
3 months ago
New branding identity for Lectra
3 months ago
ANSYS Simulation Technology Enables Ferrari To Race Past The Competition
4 months ago
Alcorta ensures full traceability of automotive components with Zetes’ serialisation solution
4 months ago
HMT supports fast-paced growth with advanced FocusQuantum for OPW and flat fabric
4 months ago
K3 Syspro and Anota work seamlessly to provide efficiencies for Auto-Sleepers
6 months ago
The Digital Age Is Already Here, Especially in the Automotive Industry
7 months ago
Daifuku launches IoT control range for OEMs
7 months ago
Paint it black
8 months ago
Frost & Sullivan Confers Lectra's Versalis® Digital Leather Cutting Solution with Product Leadership Award
9 months ago
SAP S/4HANA Powers Healthy Water, Cool Places to Eat, Connected Cars, Safe Homes
9 months ago
GateHouse Logistics Joins Panel at Automotive Leaders Summit
10 months ago
Lectra supports world-leading automotive supplier’s airbag operations launch
11 months ago
Enhanced Infor CloudSuite Automotive Gains Honda Certification
11 months ago
Lectra helps automotive suppliers leverage Industry 4.0 opportunity
1 year ago
Datalogic Scanners Help Fullers Logistics achieve 99.93% of KPIs
1 year ago
Hirschmann Automotive turns to Industry Expert AXIT
1 year ago
Sequential Delivery Provided by inconsoWMS Automotive
1 year ago
Ambitious Long-Distance Just-in-Sequence Tracking Solution Planned
1 year ago
Digital Automotive Project Wins Technology Competition
1 year ago
Gruppo Mastrotto Accelerates Digital Transformation with Lectra
1 year ago
Innovative Camera Solutions Promise Truck Drivers ‘Extra Pair of Eyes’
1 year ago
Implico Promises Innovative Downstream Solutions in Singapore
1 year ago
Laziale Interni Auto harnesses the power of the digital cutting value chain with a second Versalis®
1 year ago
SAP RFNO Solution Wins Friends at Major Retail Petroleum Fair
1 year ago
GM Names Manhattan Associates a 2015 Supplier of the Year
2 years ago
ECA Moves Up the Leather Value Chain With Zero-Buffer Cutting
2 years ago
Vantage Power Takes Cloud on the Road with Infor
2 years ago
Transport Barometer: "Golden Autumn" Falls Flat
2 years ago
General Motors Renews Plum Logistics Contract
2 years ago
“Cloud produces Intelligent Supply Chains” – White Paper
2 years ago
Zanini Moves its Management System to the Cloud with Infor CloudSuite Automotive
2 years ago
Telogis Apps for iOS Transform the Lives of Mobile Workers
2 years ago
Mario Levi Increases Production and Agility with Lectra
2 years ago
Jaama Creates New Business Analyst Post As Expansion Continues
2 years ago
Intelligent Telematics Launches Fleet Safety Reporting That Combines Driver Behaviour Data and Vehicle Camera Footage for the First Time
2 years ago
MyMiX: Engaging and involving drivers to encourage better driving performance
2 years ago
AGM Telematics announce the release of their FREE routeMASTER mobile app
2 years ago
EnviroVent cuts annual fuel costs by £36,000 using TomTom Telematics to improve driver behaviour
2 years ago
PodsystemM2M helps Local Motion in its Mission to Create the Largest Network of Connected Vehicles on the Planet
2 years ago
Colo21 Now Offers Real-Time Tracking, Scan-on-Delivery and POD Management for Free
2 years ago
Greenroad Introduces Innovative Integrated Video Solution To Enhance Driver Safety And Protect Fleets From Fraudulent Claims
2 years ago
Bertrandt SAS adopts Lectra’s 3D design solution for car seat development and prototyping
2 years ago