AI & IoT
Artificial Intelligence (AI) & Internet of Things (IoT)Brainactive.ai & Cint Announce Partnership to Secure Leadership in AI-Driven Market Research
Brainactive.ai, an AI-driven self-serve platform in the field of market research, and Cint, a pioneer in Research Technology (ResTech) have announced today a partnership that will allow customers across all industries and geographies to run full-scale research projects at speed.
Regardless of expertise in market research or experience with sociology, anyone is now able to conduct professional end-to-end surveys with real consumers from over 130 countries, in a matter of minutes, assisted by conversational and generative AI. Companies generally spend $30,000-40,000 and 6-8 weeks (on average) per survey to get relevant data by using traditional market research.
Through this partnership, Brainactive.ai and Cint are providing the latest research technology, accurate data, human intelligence, and AI-powered solutions to companies that want to be ahead of trends. This will enable insights from current and potential buyers in real-time without the need for any intermediary.
Daniel Dunose, CEO of Brainactive.ai, stated: “The future belongs to organizations that adopt transformative technologies. However, asking the right questions that lead to informed business decisions and innovative approaches is equally important. Thanks to this partnership with Cint, we will now be able to cover the entire spectrum of market research needs, and thus provide the right answers in any field of interest by accessing hundreds of millions of real respondents from all over the world”.
Patrycja Reinhart, VP, Account Management – Central Europe, Cint added: “Comprehensive market research has traditionally been the domain of experts with years of training and experience. By leveraging Cint’s fully automated API, the Brainactive platform will enable customers across all industries and geographies to run full-scale projects at speed with real consumers. This exciting partnership will empower businesses to make more informed decisions.”
Brainactive.ai’s platform is integrated with over 300 million consumers deeply profiled on over 70 data points, going from basic demographics to consumption behaviour, preferences, ownership, and so on. The questionnaires can be created in just a few minutes with the help of the platform’s AI assistant, Brainy.