BRC-KPMG figures reveal challenging Golden Quarter ahead

Despite the anticipated bump from the back-to-school season and more workers returning to the office, retail sales slowed to their weakest performance since January last month. In part this is due to the toll supply chain difficulties are taking on retailers as they struggle to keep their shelves stocked, along with the recent fuel shortages.

As we enter the busier season for retail, with the holiday shopping on the horizon, retailers must ensure they’re well equipped to manage spikes in demand despite potential shortages and holdups.

Consumers will seek out retailers who perfect inventory management and omnichannel offerings. Avoiding stockouts and accommodating the new ways consumers are shopping should be top priorities.

With the new variant causing concerns, and colder weather on the way, retailers must also be prepared for potential future masking restrictions, as well as changes to store capacity.