Ransomware isn’t a breach problem; it’s a data problem

A recent BBC report highlights a harsh but familiar truth: ransomware attacks are relentless, and they’re not slowing down. For cybersecurity teams dealing with this daily reality, it’s not a matter of a lack of effort or capability; it’s that we’re still fighting the wrong battle.

Time and again, we pour resources into trying to keep attackers out. But the reality is, they’re getting in, and often through perfectly legitimate routes, like phishing emails. Identity and perimeter controls can only do so much when the real vulnerability is the value of the data itself.

We need a mindset shift.

Ransomware thrives on leverage. If attackers can access valuable, readable, and reusable data, they win, whether or not they ever extract it. So the question isn’t just how we stop them, but what we’re protecting. If the data has no value in their hands, the whole purpose of the attack collapses.

That’s where Data Protection and Risk Mitigation (DPRM) comes in. It doesn’t just secure the perimeter; it secures the data itself. Even if bad actors gain access, they find nothing they can use, sell, leak or exploit.

This isn’t about criticising current defences. It’s about evolving them. Cybersecurity teams are doing incredible work under pressure, but they need tools that go beyond the door locks. DPRM is the vault. It ensures that even when attackers get in, there’s nothing to gain, and everything is left protected.

It’s time to stop making data the prize.